Welcome to Pop Talk

Case Study: Making an Influencer Campaign Relevant During COVID-19

How we we partnered with a diverse mix of influencers to build buzz & celebrate the launch of Alden’s Organic Dairy Free Frozen Desserts.

3 Essentials for a Shareable Brand Shipment

From a PR perspective, here are the top 3 things we look for to ensure influencers & media will be inspired to share a shipment on social.